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Search Results: "Savica Dimitrieska" (13 Results Found)

INFLUENCER MARKETING THE CASE OF NORTH MACEDONIA

Year: 2020, December / Issue: 2 / Volume: 2

Savica Dimitrieska, Prof. Dr., International Balkan University – Skopje
Tanja Efremova, /, National Bank of the Republic of North Macedonia
Page Range: 1-10
Full Text 90 Views

THE ROLE OF MARKETING IN THE NEW NORMAL

Year: 2020, December / Issue: 2 / Volume: 2

Savica Dimitrieska, Prof. Dr., International Balkan University – Skopje
Tanja Efremova, /, National Bank of the Republic of North Macedonia
Page Range: 27-32
Full Text 54 Views

THE NEW ECONOMIC ORDER AFTER GLOBALIZATION, ANTIGLOBALIZATION AND COVID 19

Year: 2021, June / Issue: 1 / Volume: 3

Savica Dimitrieska, Prof. Dr., International Balkan University – Skopje
Tanja Efremova, /, National Bank of the Republic of North Macedonia
Page Range: 10-18
Full Text 72 Views

THE IMPACT OF DIGITAL BANK MARKETING ON CONSUMER SATISFACTION AND LOYALTY A CASE OF MACEDONIAN COMMERCIAL BANKS

Year: 2021, June / Issue: 1 / Volume: 3

Tanja Efremova, /, National Bank of the Republic of North Macedonia
Savica Dimitrieska, Prof. Dr., International Balkan University – Skopje
Page Range: 35-45
Full Text 75 Views

STORRYTELLING MARKETING ONCE UPON A TIME….

Year: 2021, December / Issue: 2 / Volume: 3

Savica Dimitrieska, Prof. Dr., International Balkan University – Skopje
Tanja Efremova, /, National Bank of the Republic of North Macedonia
Page Range: 33-41
Full Text 48 Views

THE IMPACT OF COVID 19 ON THE APPLICATION OF E-BANKING: THE CASE OF MACEDONIAN COMMERCIAL BANKS

Year: 2022, June / Issue: 1 / Volume: 4

Bilal Sucubaşı, /, Halk Bank AD Skopje
Elena Parnardzieva Stanoevska, Assistant Professor Dr., International Balkan University – Skopje
Savica Dimitrieska, Prof. Dr., International Balkan University – Skopje
Andrijana B. Danevska, Assist Professor Dr., International Balkan University – Skopje
Page Range: 1-10
Full Text 74 Views

ADVERTISING MESSAGES – BEFORE AND AFTER COVID-19

Year: 2022, June / Issue: 1 / Volume: 4

Savica Dimitrieska, Prof. Dr., International Balkan University – Skopje
Nehat Ramadani, /, University of Tetovo
Page Range: 22-27
Full Text 68 Views

GENERATION GAP IN THE PURCHASE AND PAYMENT PROCESS

Year: 2022, December / Issue: 2 / Volume: 4

Savica Dimitrieska, Prof. Dr., International Balkan University – Skopje
Elena Parnardzieva Stanoevska, Assistant Professor Dr., International Balkan University – Skopje
Andrijana B. Danevska, Assist Professor Dr., International Balkan University – Skopje
Page Range: 19-28
Full Text 58 Views

GENERATION Z: ANALYSIS OF ITS PURCHASING AND PAYMENT BEHAVIOR

Year: 2023, June / Issue: 1 / Volume: 5

Savica Dimitrieska, Prof. Dr., International Balkan University – Skopje
Elena Parnardzieva Stanoevska, Assistant Professor Dr., International Balkan University – Skopje
Andrijana B. Danevska, Assist Professor Dr., International Balkan University – Skopje
Page Range: 1-10
Full Text 61 Views

FINANCIAL SERVICES IN THE METAVERSE

Year: 2023, December / Issue: 2 / Volume: 5

Savica Dimitrieska, Prof. Dr., International Balkan University – Skopje
Elena Parnardzieva Stanoevska, Assistant Professor Dr., International Balkan University – Skopje
Andrijana B. Danevska, Assist Professor Dr., International Balkan University – Skopje
Page Range: 1-12
Full Text 99 Views